A new branded content series Be More Bear speaks out against toxic masculinity. Created by creative consultancy, DANG, for Pair of Thieves, the leading men’s basics company, the work cleverly plays off of the viral Man vs. Bear TikTok

Dang, which was formed by Karan Dang, Walmart's former head of brand creative, and Shruti Dang, former senior product designer for software company BlackLine, to help marketers target Gen Z and Gen Alpha consumers

Renowned creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang, are launching DANG

Creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang are launching DANG, a creative consultancy built to guide brands to captivate the next generation of consumers through innovative strategies and creative excellence.

It’s never been easier to open an ad agency but standing out will be key to keeping the lights on

Independent agency DANG started two new content series aimed at unpacking various Gen Z marketing insights

Veteran creative executive Karan Dang and UX/UI expert Shruti Dang are launching Dang, a creative consultancy that aims to guide brands to appeal to the next generation of consumers through innovative strategies and creative excellence.

Creative executive Karan Dang and UX/UI expert Shruti Dang have launched Dang, a creative consultancy targeting next-generation consumers.

Renowned creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang, are launching DANG

Renowned creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang, are launching DANG

A guide for less experienced professionals on managing relationships and advising senior executives on everything from social media to Gen Z slang

These shops specialize in drones, pranks, beer design, food culture and more

The List examines how AI and the tech revolution are shaping internal and external brand identity